After my recent internship with a jewellery label, I have newfound respect for everything that goes into the trinkets, bits and bobs we take for granted everyday. Popping on some bangles or a cocktail ring for a big night out or having a loved one do up a necklace for you is what jewellery is all about – pieces that are sentimental through to the fun everyday stuff that is eye catching and as individual as you.
Someone who feels as passionately about jewellery as me is Kate Fryer, owner and founder of Katiebo Jewellery. Recently started out of Perth, Katiebo Jewellery is an online boutique featuring glamorous fashion jewellery and accessories. The best bit? Nothing is over $50. Yep, that’s right, $50. Delivered to your door and lovingly packaged, the aim of Katiebo is to bring affordable bling to all Australian women. With a range including earrings, necklaces, bangles, cuffs, bracelets, fascinators and clutches, everything you could possibly need for your jewellery box and more is here at your fingertips.
A quick chat with Katiebo founder, Kate, sheds some light on the woman behind the name. Kate is originally from the country and moved to Perth about two and half years ago. After working in the recruitment industry for the past five years, she was made redundant and took this as a sign to look into self employment opportunities. Kate soon established that she was unable to find any businesses that suited her personality, so she took it upon herself to create her own … and Katiebo Jewellery was born. The story behind the name? Katiebo is Kate’s nickname and when she couldn’t think of a name for the new business, called it Katiebo and it stuck. Kate’s vision for the company is to make gorgeous jewellery an affordable part of everyone’s life because everyone deserves to feel glamorous! Kate tells me she is a very creative soul and that this is reflected in her brand – all her jewellery comes beautifully packaged in black organza bags which makes it look and feel indulgent for the buyer, or receiver of one of these beautiful pieces.
Visit www.katiebo.com.au to explore a myriad of goodies and click on the Specials tab for $10 steals, just in time for Christmas!
